Unilever Pakistan has partnered with WWF-Pakistan to plant 2,000 trees across Karachi
M. Sameer Nazir
KARACHI: Unilever Pakistan has partnered with the World Wide Fund for Nature-Pakistan (WWF-Pakistan) to address rising temperatures in Karachi by increasing the number of trees in the city.
As part of this effort, Unilever Pakistan and WWF-Pakistan have planted 2,000 trees across Karachi to counter the impact of extreme weather patterns in Pakistan’s largest city. The initiative was inaugurated by Unilever’s employee volunteers as part of Independence Day Celebrations for a Cleaner Greener Pakistan.
Shafaq Omar, Director Human Resources, Unilever Pakistan Limited highlighted, “Unilever’s sustainability ambition aims at growing our business by creating a brighter future for consumers, customers and communities. As proud citizens of Pakistan we hope to inspire positivity with this initiative while also creating dialogue around climate change this year.
Speaking on the occasion, Ali Dehlavi, Senior Manager, Building Capacity on Climate Change Adaptation in Coastal Areas of Pakistan (CCAP) project of WWF-Pakistan remarked that positive climate change actions are an integral need for Pakistan’s ongoing efforts for sustainable development, especially as Pakistan remains highly vulnerable to the adverse impacts of climate change. To be effective, these actions must be part of a collaborative effort between the Government, Climate experts, industry and civil society. ‘Our partnership with Unilever Pakistan is another step towards increased collaborative action to create positive change on the ground’, he added.