Rapper Lil Nas X is catching hell on social media after unveiling his unofficial line of Nike “Satan Shoes,” which he launched on Palm Sunday to promote his latest song.
The ash-coloured kicks feature a bronze pentagram charm, an inverted cross on the tongue, a reference to Luke 10:18 from the Bible and a single drop of human blood, according to the official “Satan Shoes” website. The shoes are numbered one through 666 and were listed at $1,018, in another nod to the verse from Luke.
“I watched Satan fall from heaven like lightning,” part of the verse says.The shoes might sound like the work of the devil but they’re actually a collaboration between Lil Nas X and MSCHF, a New York-based art collective that helped revamp some Nike Air Max 97s for the project. MSCHF says each pair contains two fluid ounces of red ink and one drop of human blood from a member of its team.
“We do not have a relationship with Lil Nas X or MSCHF,” Nike told CBS News in a statement Monday. “Nike did not design or release these shoes and we do not endorse them.”
On Monday afternoon, Nike filed a lawsuit against MSCHF for copyright infringement.
Lil Nas X revealed the shoes over the weekend to promote his new song Montero (Call Me By Your Name).
The music video for the song uses Christian imagery to show Lil Nas X’s journey toward accepting his queer identity. Lil Nas X makes out with a serpent in the Garden of Eden, faces a trial in heaven and slides down to hell on a brass pole. The video shows Lil Nas X giving Satan a lap dance, then killing him and taking his crown.
The music video and the shoes have ignited Christian fury on social media, where many have attacked the Old Town Road rapper for what they see as blasphemy.
South Dakota Gov. Kristi Noem, a Republican, ripped Lil Nas X for the shoe design on Twitter, where she said the only thing more “exclusive” than the shoes is a “God-given eternal soul.”
“We are in a fight for the soul of our nation,” Noem tweeted. “We need to fight hard. And we need to fight smart. We have to win.”